Miles Leonard adds, “Our mission is to empower artists to easily tokenise songs, albums, and merchandise, thereby revolutionising the way fans engage with the artists they love.
“I’ve always found artists are very loyal when you give them the freedom and space to be creative,” he continues. “They have a desire to imagine new dimensions to their music, to attract new audiences and build their brand and following. Token Traxx is a community that supports and encourages this.”
What really matters to the creators of Token Traxx is the ability to build a network with like-minded people. “It's about building communities,” says TommyD. “It's about offering collectables, rarities.” And in turn, by creating “tiered membership schemes”, fans and their favourite artists are closer “in a way that we’ve never been able to do before”.
This week, Token Traxx are taking their first public steps to change the way music is made, shared and enjoyed, with bands and fans able to explore the functionality and benefits of the company’s marketplace by “joining the guestlist”.
Find out more information on the TRAXX token sale.